Lead meteorologist at KOMO-TV with 20
years of broadcast experience. Clifford F Mass (secondary
instructor) cmass @uw.edu
Professor of Atmospheric Sciences, with a
decade of blogging and public radio experience
Office hours
by appointment
Email questions welcome at all times
Why Take this Course?
Effective communication of
weather and environmental information is
crucial for protecting society and allowing
people to optimize their daily lives.Changing
technology
has provided an extraordinary range of
communication approaches, from weather
segments on television and radio, to blogs,
tweets and a range of web sites.Environmental
information is now available through
broadcast, online, and mobile media.This
class will provide hands-on experience with
all these communication channels, allowing the
student not only to master these technologies
but to gain experience and skill in
communicating environmental information.
Each student will learn
how to construct and provide an on-air
broadcast-quality presentation using
professional-level equipment and to master the
use social media to effectively communicate to
an online audience.An
exciting aspect of the class will be the
development of innovative new online
communication tools, such as providing
real-time weather forecasts over the web or
mobile devices.
Students taking this class
will not only learn the techniques and
technologies of media and online
communication, but to develop valuable skills
in presentation and in succinctly
communicating complex concepts that will serve
them during their careers.
•Class
Project:CreateaUWAtmosphericSciencesbroadcastingwebpageandsocial
mediahandleswithwhichtodeliver
alocalizedforecasttotheUniversityofWashington
community
Textbooks:
No required
textbook but the following book is highly
recommended and will greatly aid in
understanding course material:
The AMS Weather
Book: The Ultimate Guide to America’s Weather,
By Jack Williams
The Weather of The
Pacific Northwest, By Clifford Mass
MountainWeather:
Backcountry Forecasting for Hikers, Campers,
Climbers, Skiers,Snowboarders (MountaineersOutdoorBasics)
and NorthwestMarineWeather: From Columbia to Cape Scott,
both By Jeff Renner
Class Schedule:
Sessions:
Mon/Wed/Fri 10:30AM-11:20 ATG 627 (The Broadcast
Lounge)
Prerequisite:
Atmospheric Sciences 101 or
301, or permission from instructor.